Although the dawn of the Web was nearly two decades ago, many small and midsize businesses (SMBs) still have a limited, ineffective online presence. That wouldn't be much of an issue if the Internet hadn't long ago replaced hardcopy Yellow Pages as the go-to source for business information. Based on an analysis of 1 million SMB websites worldwide last year, provides a clear demonstration of how poorly equipped SMB websites are for the digital age. Let's go through the most alarming findings and examine the top reasons SMBs are failing online.
In parts 1 and 2, we looked at how to brief an agency and work with them. We are now skipping ahead to after you have approved the designs and development brief to the testing phase. This is a key phase and one that can often derail a project.
You’ve done your research, read through the proposals and selected your agency. This is often a nerve-wracking time for clients as money has been committed and you are under pressure to deliver. Developing a good working relationship with your agency and understanding how they work will help you deliver a website that is on time and within budget.
Designing and developing websites is second nature to us, but it can be challenging if it is a process you have never been through before. Having a website created for your business is committing not only your money, but also the time to plan, review and test the finished site. So how can you survive this process and get the most out of your time and money but also out of your agency? One of the key aspects is the planning and research you do before asking for quotes. It is important that you are able to give as full a brief as possible when asking for a price as you are more likely to get a realistic price and time scale back. If the price seems too good to be true, then it usually is – the brief may have been misunderstood or not in-depth enough.
Some of the most important technical restrictions and challenges in a SEO process are caused by the content management system in use: From its code cleanliness, flexibility to optimize specific elements, the options to organize its structure, to its scalability.This is why the selection of a CMS that effectively provides a solution to the site present and possible future needs, depending on its characteristics while making sure that it is also SEO friendly, is fundamental.
I came across this great article on Search Engine Land a few weeks ago that explains why search rankings and SEO ranking
reports no longer matter—something I have thought for a very long time.
It’s nice to hear other SEO professionals agree that search rankings are
too inconsistent and inconclusive to be used as a SEO success metric.
Logo design is like all other professional design works, in that it appears simple, but designing a logo is not as easy as one may think. It requires extensive research, critical thinking and hard work. Without contributing whole heartedly of the three requirements, a great idea can result in a crumpled up scrap of paper in the trash. Not to worry, in just a few simple steps you will be on your way to creating a great logo.
There are still small business owners who are wondering whether they need a Website. Small businesses need an online presence as much as they need a phone. A Website has become an essential link between customers and businesses. Most potential customers begin their search for a product online. Having a Website is very valuable for small businesses.
There are many static websites on the Internet, you won’t be able to tell immediately if it is static, but the chances are, if the site looks basic and is for a smaller company, and simply delivers information without any bells and whistles, it could be a static website. Static websites can only really be updated by someone with a knowledge of website development. Static websites are the cheapest to develop and host, and many smaller companies still use these to get a web presence.
The man who gave us the opportunity to always believe on our vision, follow our instinct and succeed our goals.
Rest in piece Steve.This is a prepared text of the Commencement address delivered by Steve Jobs, CEO of Apple Computer and of Pixar Animation Studios, on June 12, 2005.
People don’t really understand that there are many different factors that fall into place when determining where a website ranks in the Google search engine results. Some things to keep in mind when you are wondering why your site doesn’t rank well. It is not always just the obvious reasons that are holding it back.
Over the past years by reading Google’s Webmaster Guidelines, Google SEO Starter Guide [PDF file],
many other industry blogs and by actually doing professional SEO and
internet marketing since the late 1990’s, I have gathered data and come
to a boiled down short list of the most important Google search engine
Previous research has shown that user frustration increases when page load times exceed eight to 10 seconds, without feedback. Newer evidence shows that broadband users are less tolerant of web page delays than narrowband users. A JupiterResearch survey found that 33% of broadband shoppers are unwilling to wait more than four seconds for a web page to load, whereas 43% of narrowband users will not wait more than six seconds.
There are A lot of websites out there that, just do not look very good…and by 'good', I mean attractive and functional.We’ve all gotten a good laugh when we come across a truly horrific design…but what if that site was your business’s? Not so funny now. The ever increasing of quality websites, plus our decreasing attention spans, make web design more important than ever.Here are a few signs that you might want to think about a website redesign:
To maintain its credibility and ensure repeat visits, Google is always trying to improve the results it delivers to users. As part of their work to enhance the customer experience, engineers at Google have been working to identify the types of pages that appear to be “spammy,” or that are not sufficiently relevant to any particular keyword phrase that gets typed into their search engine.
Web page speed and performance is very important to the user experience. If your site is too slow, you’ll not only be losing visitors, but also potential customers. Search engines like Google factor a website’s speed into account in search rankings, so when optimizing your site’s speed, you should take everything into consideration. Every millisecond counts. Oprimize website Here are just a few basic and general suggestions for improving a site’s performance.
1. Take it Seriously:
The first important step is to fully consider the web opportunity. If you do that without enough resources, your shop won't start and you won't have any order. The first step is to give to, at least, one person the responsibility of the website and orders. With the Ecomready admin interface, this person doesn't have to know much about technology but he has to know the products and be able to answer the customers' emails fast (less than 24 hours).